Marketing - The Trademarke Podcast

Is Direct Mail Still Effective in 2025? Insights and Strategies for Success

Written by Eric Thomas on December 20, 2024. Posted in Marketing. No Comments on Is Direct Mail Still Effective in 2025? Insights and Strategies for Success

Is direct mail still worth the investment in 2025? Absolutely. When done thoughtfully and creatively, it continues to be a powerful way to reach customers and grow your business. Let’s dig into why it works and how you can use it to your advantage. Why Direct Mail Still Works Even...

The Crucial Intersection of Leadership and Marketing

Written by Eric Thomas on August 30, 2024. Posted in Marketing, Leadership. No Comments on The Crucial Intersection of Leadership and Marketing

In a recent episode of The TradeMarke Podcast, hosts Sarah Ghirardo and Eric Thomas welcomed Ryan Redding back to discuss a critical topic for businesses: the relationship between leadership and marketing. This episode highlighted several key insights that are essential for business...

Navigating Google’s AI-Powered Search

Written by Eric Thomas on July 23, 2024. Posted in AI, Marketing. No Comments on Navigating Google’s AI-Powered Search

In a recent episode of our podcast, we dove deep into the evolving landscape of Google’s search algorithms and the impact of AI on search results. We had the pleasure of hosting Johnny Wenzel, who shared his insights and experiences. Here’s a summary of our engaging...

What Are The Benefits of Starting a Podcast?

Written by Eric Thomas on May 28, 2024. Posted in Marketing. No Comments on What Are The Benefits of Starting a Podcast?

Key Takeaways: Podcasts as a Business Tool: Podcasts are not just for B2B businesses; they can be highly effective in the home services industry by educating and building trust with homeowners. Credibility Through Video: Embedding video podcasts on your website can significantly...